Insight Forum events

The IMA hosts quarterly best practice events to which a representative from all Forum members is invited.

If your organisation is a Forum member, and you are logged in, you can catch up on recent events by clicking through to the event summaries listed below. A summary of our most recent event, held on the 12th June in London, will be available shortly.

The next Insight Forum event will be on the 11th of September, when we will be looking at Insight communication: How to create Insight stories that make an impact and leave an  impression. Invitations will be sent out in due course.

If your organisation is not yet a member, and you are interested in attending the next event, please contact us.

Catch up on previous events

IMA Red Apostrophe Icon
The 57th meeting of the IMA's Insight Forum in London focused on how our Insight teams can improve their influencing skills by understanding decision-makers, developing better relationships with them, and using behavioural economics to nudge them.
IMA Red Apostrophe Icon
The 56th meeting of the IMA's Insight Forum in London focused on our Insight people. In particular we discussed the importance of developing an Insight perspective, identifying the most useful skills and attributes, and our members top tips for recruitment.
IMA Red Apostrophe Icon
The 55th meeting of the Insight Forum in London was our most popular event yet, with with a room full of senior Insight leaders determined to crack the question of how Insight can be developed for commercial success.
IMA Red Apostrophe Icon
Customer Insight has the potential to transform any organisation's performance, but first our organisations need to transform their Customer Insight. Developing a strategy for how Insight can make a difference in your company may seem daunting, but members have shared some great tips.
IMA Red Apostrophe Icon
Attendees are still buzzing from the IMA's latest Insight Forum event in London. The emphasis at this event was on member-led contributions, peer to peer discussions and development of best practice around effective ways to generate new insights.
IMA Red Apostrophe Icon
How does your Insight team nail the business issue? That was the main focus at our first Insight Forum networking event in March this year. Many Insight teams spend most of their time generating new insights, but they have to nail the issue first.
IMA Red Apostrophe Icon
Insight Knowledge seldom gets the attention it warrants despite teams understanding that there is value in joining up and harvesting a complete body of knowledge. Our Insight Forum members have been getting their heads together to find ways to make it happen