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Transforming Insight

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Welcome to the IMA

The Insight Management Academy is the world's leading authority on transforming corporate Insight teams. If you have the ambition to transform your Insight team and create an Insight-driven organisation, please join us!

Getting started: explore 17 years of best practice, summarised in the Transforming Insight book and podcasts, then choose from our range of corporate membership options

Membership benefits: including the UK and US Insight forums, advice, benchmarking and our extensive library of best practice guides and videos

Team development: the Transforming Insight programme includes online workshops, online team support and guidance for Insight leaders

Please contact us for subscriptions, bookings and more information.

What’s new from the IMA?

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Thanks to the 200 Insight leaders who have represented their organisations at the Insight forums so far in 2022! The forums will return in September, with 8 planned before the end of the year
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The IMA's Transforming Insight podcast has been nominated for MR Podcast of the Year! You can now download all 10 episodes from Season 1 from Apple, Amazon, Google, Spotify or from the IMA's own podcast page
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Many thanks to everyone who attended one of the IMA's six sessions at the Quirk's London event! It was a pleasure to meet so many corporate Insight leaders who share our ambition to transform their Insight teams

Join us at the Insight forums to share challenges and ideas with some of the best Insight teams in the world