Insight team training

The IMA is the world's leading authority on transforming corporate Insight teams. We provide our members with inspiration and guidance through advice, benchmarking, online learning, Insight forums and training.

We offer a wide range of training for Insight teams to help them improve their ability to drive change and make Insight more effective. All our workshops are based on the best practice discussed with members over the last 16 years, and delivered by consultants who have all held senior Insight roles for between 15-25 years. We know what it is like to be an Insight professional in a corporate environment, and it is our mission to help others to become more successful.

We provide two types of training for both members and non-members:

 

1. Transforming Insight programme

A new range of online workshops on which you can book individual places. Each workshop is 4 hours long, running between 10am and 12pm, and then again between 2pm and 4pm (UK time). Places are strictly limited to ensure that every participant can take an active part in the discussions.

Both members and non-members can book places on our online workshops. However our corporate members receive a number of free or discounted places (see below) so if you are interested in more than one place or more than one workshop you will save money if your organisation signs up for a membership.

Please see below for details. All prices and offers are subject to availability and all membership benefits must be booked before the end of the membership year.

Standard price: £299 +VAT

33% discount price £199 +VAT

Please click on the workshops below to see upcoming dates and the links to the online booking forms. 

Please contact us if you have any questions about our memberships or workshops, or if you would like to make an offline booking.

 

2. Insight team support

The IMA can also provide dedicated support just for your Insight team, either as part of a corporate membership or as a standalone service.

This support can include online webinars, expert coaching, regular mentoring or bespoke consultancy. We can provide asisitance with any question relating to transforming corporate Insight teams and the role they play in your organisation.

Annual membership details can be found here.

Please contact us for more details.

 

If you are not sure which topics to choose for your team this year, we offer a free 10-minute Insight capability benchmarking service to show how your Insight team compares to over 200 others. Please click on the link below to begin the survey.

Insight leader survey

Online workshops now available

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Tuesday 3rd November & Tuesday 9th February: a 4-hour online workshop designed for corporate Insight professionals who would like to improve their commercial thinking. Our corporate members can use their free places or 33% discount offer
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Wednesday 11th November & Tuesday 12th January: a 4-hour online workshop designed for corporate Insight professionals who would like to improve their consultancy skills. Our corporate members can use their free places or 33% discount offer
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Thursday 21st January: a 4-hour online workshop designed for corporate Insight professionals who would like to improve their influencing skills. Our corporate members can use their free places or 33% discount offer
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Wednesday 18th November & Wednesday 20th January: a 4-hour online workshop designed for corporate Insight professionals who would like to improve their investigative skills. Our corporate members can use their free places or 33% discount offer
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Wednesday 25th November & Thursday 4th February: a 4-hour online workshop designed for corporate Insight professionals who would like to improve their storytelling skills. Our corporate members can use their free places or 33% discount offer
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Tuesday 1st December & Tuesday 26th January: a 4-hour online workshop designed for corporate Insight professionals who would like to improve their visual communication skills. Our corporate members can use their free places or 33% discount offer
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Wednesday 27th January: a 4-hour online workshop designed for corporate Insight professionals who would like to know more about behavioural economics. Our corporate members can use their free places or 33% discount offer