Understanding the lie of the land
In IMA guide IMP501 An Introduction to Insight strategy, we introduced the idea of creating a vision for how Insight will make a difference within your organisation. This guide outlines the 6 key steps that you will need to work through first. A checklist is provided and we gives some useful tips on how to get into the right mindset to make it happen.
Access our Opportunity for Insight guide using the links in the section below
(If you can't see any links, you will need to log into your IMA account first)
Click here to: return to the Insight strategy menu, or the online library homepage