Reputation is the reality of the experience you deliver to your internal customers; whether you actually 'walk the talk' and do what you say on the tin.
It is important to ensure that the practical experience of working with your team leads to an enhanced, progressive reputation as strategic influencers not service providers.
It helps if you consider all aspects of your interaction with your internal customers, and evaluate not just what level of service is being delivered, but what impressions are being created.
Putting your best foot forward to influence that judgement will ensure your Insight team has a much stronger positioning.
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Other guides in the series
Insight leader guides: positioning