To compete today companies need to be data driven, but for some this is easier said than done. Despite large investments in data, some organisations are struggling to get value from their investment. The data and technology may be new but the best practice principles and skillset of Insight have never been more essential.
In this video, IMA adviser Julia Joskey discusses this topic from the IMA's Insight forum in September 2021, and highlights 4 ways that Insight teams are already set up to help their organisations derive greater value from data.
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