Associate
Liz joined the IMA as an associate in March 2024 having previously held senior Insight capability roles with Haleon, Interpublic, Dentsu and Universal Music.
In her day job she is now Global Programme Manager Marketing Effectiveness at the LEGO Group.
At the IMA, Liz has supported our members with Insight capability development, led workshops on Influencing decision-makers, and co-authored the IMA's guide on Developing an Insight competency framework.
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