Episode 70 of the Transforming Insight podcast is now available! It's the first of season 10, and we’re going back to the Insight Leader’s Playbook.
Having looked at the importance of working on Insight’s purpose, profile and people in season 9, we’re now going to explore why we all need a plan for building better partnerships with the internal departments and external companies on whom we rely.
This week I'm joined by IMA Senior Insight Adviser, Roy Hammond, who developed a more strategic approach to managing agency relationships at Barclays.
In this week’s episode:
- Insight teams are heavily dependent on people on whose work we don't manage
- We can be more intentional when thinking about other internal departments
- Roy approach to the strategic management of agencies
- Why are we never trained in how to manage partnerships?
- How do we measure agency performance?
- The attributes of great partnerships
Please listen to find out more!
Transforming Insight podcast
The IMA launched the Transforming Insight podcast in 2022 and it has now been downloaded over 17,000 times.
Our largest audiences have been in the UK, USA and Germany, but we have listeners in 63 countries, from Mexico to Malaysia, South Africa to the Seychelles. We're so grateful for all the support!
If you have the ambition to transform your Insight team and its impact in your organisation, please tune in!
We explore the 42 secrets of successful corporate Insight teams, as summarised in the Transforming Insight book, and the ways managers can transform their roles and their team's impact as described in The Insight Leader's Playbook. We also talk to some of the most effective Insight leaders from organisations as diverse as Carlsberg, Coca-Cola, Google, Jaguar Land Rover, McDonald's, Nestle, Sainsbury's and Savage X Fenty.
Please send us your feedback! We welcome all suggestions for how we can make it more inspiring and relevant to the challenges that you face.
James Wycherley