Insight ROI masterclass

TIP802 Insight ROI masterclass

2-hour online masterclass


On request, subject to availability


If Insight is to be seen as an investment rather than a cost, it's important that Insight leaders know the return on investment that it generates


In this online masterclass:

  • we recap on the importance of establishing commercial foundations for Insight
  • we review the Insight valuation process, leading to ROI calculations
  • we look at the ways that successful Insight teams have applied valuation and ROI numbers

The masterclass will make reference to the Insight playbook template, available as an aid to all IMA members.

Follow-up sessions

After the masterclass, the IMA can provide further 1-hour support sessions for Insight leaders who would like guidance as they implement new ways of working in their Insight teams.


This masterclass is led by Jane Woolley

It is designed for a single Insight leader or a small Insight leadership group (max 6) within the same organisation.

How much?


IMA members can book for 100 TIP credits (or £1,249 +VAT)

Non-members can book for £1,879 +VAT

Follow up sessions

IMA members can book for 30 credits per hour (or £379 +VAT)

Non-members can book for £569 +VAT per hour


Any preparation required would also be charged by the hour.

Please contact us if your organisation is not yet a member but you’d like to take advantage of the 33% member discount.

Also available

This masterclass explores some of the principles written about in Transforming Insight, chapters 36-40, the IMP800 series of guides and IMV800 series of videos.

Quick links

Please click here to contact us for more information, to make an offline booking, of if your organisation is eligible for free places on our workshops. 

Please click here to read about the other Transforming Insight programme options