TIP121 Strategic management of agencies
1-hour or 2-hour online team discussion
When?
On request, subject to availability from Oct '24
Why?
Most Insight teams rely to an extent on external providers, like market research agencies, but few have had training in supplier management or managing their roster more strategically
What?
In this online discussion:
- we look at the importnace of external suppliers and the advantages of managing them strategically
- we share a 6-step approach to managing your roster of suppliers and explore what that might mean for your team
- we look at the 10 attributes of effective partnerships and how they can shape your approach
The team sessions will make reference to the Insight leader's playbook and the wider implications of managing partners strategically
Follow-up sessions
After the masterclass, the IMA can provide further 1-hour support sessions for Insight leaders and teams who would like further guidance on this topic
Who?
These team discussions are led by Roy Hammond, Debra Walmsley or Christine Stoddart
They are designed for a group of up to 15 corporate Insight professionals who work in the same organisation
How much?
Initial discussion
IMA members can book a 1-hour discussion for 50 credits (or £692 +VAT) or a 2-hour discussion for 100 credits* (or £1,383 +VAT)
Non-members can book sessions for £1,038 +VAT or £2,075 +VAT respectively
Follow up sessions
IMA members can book for 25 credits* per hour (or £346 +VAT)
Non-members can book for £519 +VAT per hour
Please contact us if your organisation is not yet a member but you’d like to take advantage of the 33% member discount.
*All Tier 1 member organisations get 600 credits included in their annual membership, to use on our Transforming Insight programme.
Also available
This team discussion explores some of the principles written about in Transforming Insight, chapters 36-40, the IMP800 series of guides and IMV800 series of videos.
Quick links
Frequently asked questions about IMA team development
Explore other Transforming Insight programme options
For more information or to make a booking